Two viewing distances
Large marks and a signal motif serve the trailer; compact navigation and repeated cards organize the tablet screens.
ROAD READY / BRAND & PRODUCT APPLICATIONS
On screen.
Out on the road.
A connected-vehicle brand has to work at very different scales. These selected project files bring together sales-demo interfaces and display-trailer graphics, with the identity guidelines that give them a shared starting point.
- ORGANIZATION
- Road Ready / Clarience Technologies
- CONTRIBUTION
- Brand and product design work from Kyle’s project portfolio. Identity guidelines shown as reference context.
- SELECTED DELIVERABLES
- Tablet sales-demo layouts · trailer-wrap production artwork
TWO DIFFERENT DESIGN TASKS
Recognition at a glance.
Detail when it matters.
The display-trailer layout works with a large wordmark, signal motif and badge. The interface uses a different hierarchy: familiar navigation, repeated alert cards, counts and visible actions.
The tablet examples are annotated sales-demo artwork. They show the intended flow through the interface, rather than a live application. The style-guide excerpts establish the existing identity context; they are not presented as a claim of original logo authorship.
A CLOSER LOOK
Brand context, clearly credited
The supplied identity guide provides the reference for evaluating the applications. Original identity authorship is not claimed.
A demo, visibly labeled
Annotations describe intended interactions. These static sales-demo layouts are shown as design artifacts.
ABOUT THESE SAMPLES
Original files from the Road Ready project archive: Sales Demo — Mobile and Tablet Mockup [36993], Dynamic Trailer Wrap for Shows [30072], and Road Ready Visual Style Guide R01. Brand identity, product content and collaborative contributions belong to their respective creators. Demo data and interface annotations are part of the supplied artwork.
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